A commitment to tell the truth and work as a team were two leadership approaches Glen Jackson recalls using when he helped start a marketing agency.
Inspiring others was no less a priority.
Fast forward more than 20 years later, and nothing has changed for the marketing communications executive.
Jackson still stands on what he calls foundational leadership principles.
Leadership is a journey. It requires being bold about your convictions. It should involve investing in others.
“Leadership for me is the courage to act. It's the commitment to complete each task by working with others and inspiring others to deliver results,” Jackson says.
A co-founder of Jackson Spalding, Jackson shared his thoughts through a video that Leadercast included in a November leadership email. Leadercast, based in the Atlanta area, hosts an annual one-day training event that draws participants to more than 700 locations in 20 countries.
During the video clip from November, Jackson said he shares the same sentiment of best-selling author John Maxwell when categorizing leaders: there are some who attract followers and some who attract other leaders.
The leader who attracts followers wants recognition. Leaders who attract leaders want to reproduce themselves.
“I think that's the way to go,” Jackson said. “And I think leaders who attract leaders, also invest time in others. Leaders who attract followers spend time with others and there's a difference.”
Jackson said he is most inspired by “the leaders who never tire and they always stay true to their values and what they believe.”
Odds and ends
CEOs can set the standard for more efficient and effective leadership, Mark E. Green, a speaker, executive coach and author, said in a recent email.
One tip: Know when to say no.
As the company leader, being a giver is important – but not to the point where sacrifice damages your own performance, according to Green, author of “Activators: A CEO's Guide to Clearer Thinking and Getting Things Done.”
“Credible research shows that high-performing givers knew when to say no,” Green said. “Track your yes-to-no ratio. It's the only way to protect your time, energy, and focus as a leader.
Another tip: forget perfectionism. It's a “waste of time and energy for a CEO,” Green said.
If you apply one principle using an 80/20 Rule, most of the value “in any endeavor comes from a small amount of the overall effort,” he said. “Perfectionism frequently limits our progress and fuels our fears. If you can keep the 80/20 Rule in mind, you can reduce your fears and accomplish more.”
To share a thought, a favorite quote or other wisdom about leadership, email Lisa Green at email@example.com. Lead On also appears online as a blog at www.journalgazette.net/blog/lead-on/